Career and Scopes after Bachelor of Travel and Tourism Management (BTTM) Course

The increase in the demand for the tourism professionals due to the increased inflow of tourists. This has created a good number of job roles for the skilled professionals. The present article tries to explain some of the important roles available for the BTTM students after they complete their degree.

Let’s study them in detail

Tourism Officer

As a tourism officer, one is responsible to provide accurate information to the tourists of the local area and ensure that proper information is communicated to the new tourists about the local area.

Role of the Tourism Officer

As a tourism officer one will work with a range of employers, including public and private destination management organisations, public agencies or partnerships and local authorities. The role is varied and may include many different types of work like marketing, visitor management, the development of tourist’s products, facilities and services.

Responsibilities of a Tourism officer

As a tourism officer one is needed to:

• Produce and commission tourist information, including art work and writer press releases and copy for tourism guides and newsletters
• Set up and attend exhibitions and holiday shows
• Organise special and seasonal events and festivals
• Device and plan tours and arrange itineraries
• Coordinate with local operators, the media and designers and printers
• Manage staff, budgets and staff training needs
• Order products and services
• Provide funding and business advice and send e-newsletters to local businesses
• Develop 3-tourism platforms, including websites, and construct business databases
• Writer and present reports for committees
• Plan and write funding applications
• Work on product development
• Give talks to local party’s community groups and schools and handle media enquiries
• Undertake market research with members of the public and visitors to particular attractions
• Carry out strategic planning and development, such as commissioning and producing tourism strategies and economic impact studies for implementation or lobbying, devising and implementing marketing campaigns

Earning Potential

The fresh BTTM graduates will easily earn around 4 lakhs to 6 lakhs per annum as tourist officers. The experienced professionals will be earning around 5 lakhs to 7 lakhs per annum.

Travel Agency Manager

The travel agency manager is responsible to monitor and oversee the daily business of the travel agency. They are also responsible for taking care of budgets and also responsible to increase the number of customers.

Role of a Travel Agency Manager

As a travel agency manager, one will work in retail travel outlets, which promote and sell holidays and travel related products.

Responsibilities of a Travel Agency Manager

As a travel agency manager, one is responsible to:

• Promote and market the business, sometimes to new or niche markets
• Manage budgets and maintain statistical and financial records
• Sell travel products and tour packages
• Source products and destinations to meet customer demands for bespoke travel and sustainable tourism
• Deliver and exceed branch performance and productivity
• Take part in familiarisation visits to new destinations to gather information on issues and amenities of interest to consumers
• Coordinate with travel partners, including airlines and hotels to manage bookings and schedules, often a year in advance
• Deal with customer enquiries and aim to meet their expectations
• Be updated with latest rules and regulations of the tourism industry

Earning Potential

The fresh BTTM graduates will easily earn around 5 lakhs to 7 lakhs per annum as travel agency manager. The experienced professionals will be earning around 6 lakhs to 8 lakhs per annum.

Event Manager

The Event Managers plan and organise promotional, business and social events for an organisation to promote newly launched products and services or it may be a corporate leisure party. The event managers play an important role in making an event a successful one.

Role of the Event Manager

The Event Managers are responsible for running a range of events, ensuring the target audience is engaged and the message of the event is marketed properly. The events play a huge part in the success of a brand or an organisation.

Responsibilities of an Event Manager

As an event manager one is needed to:

• Coordinate with clients to find out their exact event requirements
• Produce detailed proposals for events that includes timelines, venues, suppliers, legal obligations, staffing and budgets
• Research venues, suppliers and contractors then negotiate price and hire
• Manage and coordinate suppliers and all event logistics
• Coordinate with sales and marketing teams to publicise and promote the event
• Manage all pre-event planning, organising, guest speakers and delegate packs
• Coordinate supplier, handle client queries and troubleshoot on the day of the event to ensure that all runs smoothly and to budget
• Manage team of staff, giving briefings
• Organise facilities for car parking, traffic control, security first aid, hospitality and the media

Earning Potential

The fresh BTTM graduates will easily earn around 4 lakhs to 6 lakhs per annum as event managers. The experienced professionals will be earning around 5 lakhs to 7 lakhs per annum.

Final Lines

The increased demand for tourists has increased the number of roles in the field. The tourism industry has grown many fold in the last decade. Tourism has been a main earning for many countries and has resulted in flourishing of such countries. The demand continues to rise in the future with more and more tourists taking leisure trips. The industry also pays well for skilled professionals and also offers good opportunities to grow in career.

The students with passion towards tourism and travel can join the BTTM course and enjoy a decent growth in the career.