Now that you have decided to join BBA, you may be confused about the specializations that are available in BBA programmes. Are you getting confused about choosing your specializations? Are you worried about the career prospects available in different specializations?
Don’t worry you will get all your answers
Just read this article till the end, to get all the answers
BBA and its Specializations
Due to the increase in the demand for skilled professionals many courses have modified according to the needs of the industry. The same goes with the BBA programme, BBA which was once only limited to one normal management degree has undergone many changes as time changed. Today BBA has spread its wings into different sectors of the market with different specializations.
BBA degree offers many specializations to the students according to the industry demand and requirement. The students can have flexibility in choosing their specialization and can land in their desired job roles and profiles.
About the BBA specializations
Students often get confused about choosing their options for their BBA programmes. Many students will be in a state of dilemma when it comes to choosing their specializations in BBA.
The main reason for this is the lack of credible information about the specializations and industry demand available around those specializations. Hence, students must gather information about the various specializations available in BBA from various sources. To make their tasks easy this article tries to give some information about the different specializations available in BBA programmes.
Top Specializations in BBA - Scope and Career Prospects
As it is already mentioned that BBA has different specializations according to the industry needs. Some of the top specializations of BBA and the available career scope for that specializations are listed below
1. BBA Aviation
BBA Aviation has gathered a lot of attention in recent years. With the increase in airline traffic, the demand for the BBA Aviation professionals has increased today. The airline companies are looking for skilled professionals to handle their airline operations. So, the BBA Aviation students are preferred by airline companies in a large number. Some of the topics that BBA Aviation students will be studying are:
- Air Traffic Management
- Passenger Record Management
- Air Commercial Operations
- Flight Scheduling
- In-flight hospitality
Course Benefits
Some of the benefits of the course are:
- The students will be studying the various operations related to airlines
- The students will be trained on decision-making skills
- The BBA Aviation Management imparts the skills of problem-solving, airline management, airline pricing etc.
Career Prospects
The BBA Aviation students are largely hired in airline companies and travel agencies. Some of the popular companies hiring BBA Aviation students are:
- Pan Am
- Emirates
- Etihad Airways
- Qatar Airways
- Air India
- IndiGo Airlines
- SpiceJet
- Air Vistara
- DHL
- Blue Dart
2. BBA Logistics & Supply Chain Management
The BBA Logistics & Supply Chain Management course emphasizes on the management strategies required for logistics and supply chain businesses. With the increase in E-Commerce companies, the demand for BBA Logistics & Supply Chain Management professionals has increased in recent years. The students will be studying handling end-to-end reachability of goods and services from raw materials procurement to the delivery of the finished product to the consumer. Some of the topics that are studied by the students during the course are:
- Transport Procedures
- Dispatch Management
- Cargo Handling
- Procurement Management
- Supply and Logistics
Course Benefits
- The students will be given training on different aspects of logistics and supply chain management procedures
- The students will be learning many managerial skills like; negotiation skills, pricing mechanisms, procurement management, delivery management
- The students will also be studying about cargo handling, air cargo management, cargo movement procedures etc.
Career Prospects
The BBA Logistics & Supply Chain Management students are hired in e-commerce companies, air cargo companies, airport’s cargo terminals etc. Some of the companies hiring BBA Logistics & Supply Chain students are:
- Amazon
- Flipkart
- International Airports
- Swiggy
- Zomato
- DHL
- Blue Dart
- Maersk Logistics
3. BBA Strategic Finance
The BBA Strategic Finance programme prepares the students to make financial analysis using strategic modelling techniques and data analysis. The students will be gaining both theoretical and practical knowledge of various strategic financial components. Some of them are mentioned below:
- Lean Manufacturing
- Quality Management
- Preventive Maintenance
- Capital Structure
- Taxation
Course Benefits
Some of the benefits of the course are:
- The students can have better career growth and attain managerial positions as the course gives an in-depth knowledge of the financial aspects that are relevant for an organization
- There is a huge demand for BBA Strategic Finance professionals in the industry due to the lack of skilled professionals
- The students will gain a professional ability to handle different aspects like the management of internal targets: such as productivity improvement, financial discipline, external target management, stock value etc.
- The students who are willing to take up financial research can apply for a master’s programme and land in huge financial ranking agencies located across the globe
Career Prospects
The students with BBA Strategic Finance can find ample job opportunities in various fields some of them are:
- Top MNC Companies
- Global Financial Rating Companies
- Investment Firms
- Global Share Brokerage Companies
- Commercial Banks
4. BBA Entrepreneurship
The BBA Entrepreneurship is the most popular specialization that is chosen by many students in recent years. The course is the lucid combination of general management and personal management. The students will be studying the subjects and strategies involved in administering, initiating, and managing a start-up. The students will be studying various topics that are necessary to start a firm or an organization. Some of the topics are:
- Market insights
- Building Marketing Strategies
- Business Operation in Start-ups
- Start-up business policies
- Decision Making and Risk Managing
Course Benefits
- The students are trained to become entrepreneurs
- The students will be studying the latest and updated information about market competencies, market generating ideas, skills needed to build a start-up and also learn to handle the risk factors of start-up business operations
- The BBA Entrepreneurship students will be given training on various start-up policies that are essential to start a venture
Career Prospects
The BBA Entrepreneurship students can become entrepreneurs and start their businesses. But in some cases, the BBA Entrepreneurship graduates are hired by successful startups and mid-level companies for higher salary packages.
5. BBA Business Analytics
The students of BBA Business Analytics will be studying about the business and management strategies that are involved in methodical and strategic analysis of the data and convert it into the financial profits for an organization. The students will be made aware of the emerging data analytics trends that are happening globally. Some of the topics that the students will be studying are:
- Data Analysis
- Data Mining
- Lead Management
- Revenue Generation
- Business Management
Course Benefits
- BBA Business Analytics is the fastest-growing career opportunity in recent years
- Attractive Salary packages and lucrative job benefits are available for BBA Business Analytics students
- The course trains the students on the latest data analysis techniques and they are also exposed to the latest and best practices of businesses happening across the world
Career Prospects
The BBA Business Analytics students are largely hired in IT companies, some of the IT companies hiring BBA Business Analytics students are:
- Accenture
- Infosys
- Wipro
- Capgemini
- TCS
- Adobe
6. BBA Finance & Accountancy
BBA Finance & Accountancy is another popular specialization that is chosen by the students. BBA Finance & Accountancy continues to remain in demand even today. The course emphasizes on the subjects that are related to the administration and management of the finance and accounts. The students will be studying topics like
- Accounting
- Financial Planning
- Economic Theory
- Money and Banking Systems
- Trade Laws
- Financial Policies
Course Benefits
Some of the course benefits the students of BBA Finance & Accountancy will be having are:
- Finance and Accounts are crucial aspects of any business or organization. Only skilled professionals are capable to handle such crucial aspects. So, students with relevant skills of finance and accounts are hired in large numbers by many organizations.
- The BBA Finance & Accountancy course offers a rewarding career for the students at both government and private sectors
- The BBA Finance & Accountancy students are required in both government and private banks and are paid a decent salary
Career Prospects
The BBA Finance & Accountancy students are required in almost all the businesses. Some of the career fields for BBA Finance & Accountancy professionals are:
- Banks
- FMCG Companies
- Service-Based Companies
- Consumer Goods Companies
7. BBA Global
BBA Global students will be studying the techniques and concepts involved in international trade and international finance policies. The students will be gaining the in-depth knowledge of the exchange of the goods and services, capitals and services etc. Some of the subjects that the BBA Global will be studying are:
- Principles of Business Management
- Mathematics & Statistics
- Economics
- Industrial Relations
- Foreign Trade Concepts
- Foreign Trade policy
- Financial management
Course Benefits
Some of the course benefits that the students of BBA Global are:
- Students are trained to handle various responsibilities related to international trade and commerce, foreign accounting etc.
- The students will develop leadership qualities and will be exposed to international trade behaviors and foreign trade challenges
Career Prospects
BBA Global students have ample job opportunities in the industry. They are largely hired in top MNCs and huge companies that have international trade relations. Some of the areas where the BBA Global students hired are:
- Top MNCs
- Global IT Companies
- FMCG Companies
- Global Industries
8. BBA Travel & Tourism Management
The tourism industry always performs better irrespective of the countries. With more and more people travelling around the world for recreation, has increased the need and demand for tour operators and allied industries. The BBA Travel and Tourism programme has seen a surge in demand in the last decade. The tourism industry happens to be the most active sector of the economy. Many countries are today flourishing only due to the development of the tourism industry.
This has created a demand for BBA Travel and Tourism Management students across the world. They will be studying many travel and tour related topics like:
- Tourism Management
- Tourism Development
- Tourism Marketing
- Transport and Hotel Management
- Ticket Pricing Management
Course Benefits
- The students will be studying many skills like; negotiation skills, management skills, operation management, tour scheduling etc.
- The students will develop leadership, management, hospitality management skills, diplomatic skills etc.
- The students will be learning about tourism management, travel management, accommodation management etc.
Career Prospects
The BBA Travel and Tourism Management students are hired in travel agencies, airline companies, hotels etc. Some of the companies hiring BBA Travel and Tourism Management students are:
- Thomas Cook
- Cox & Kings
- Travel Tours
- Emirates
- Lufthansa
- Qatar Airways
- British Airlines
- Air India
- Trivago
- MakeMyTrip
Concluding Words
Every BBA specialization has its importance, and students irrespective of their specializations can effortlessly find job opportunities after the completion of the BBA programme. The nature of the job varies according to the chosen specializations, but the opportunity will remain the same. So, it is up to the students to choose their desired specializations and build their careers.